AI Insights · Timothy · July 2021
Top Unicorn Games on Android in Italy: Q2 2021 Performance
Discover the performance trends of the top unicorn-themed games on Android in Italy during Q2 2021, featuring insights on downloads, revenue, and active user metrics.
In the second quarter of 2021, the unicorn-themed games segment on Android in Italy showcased varied performance trends, as reported by Sensor Tower. Here's a closer look at how the top five unicorn games fared in terms of weekly downloads, revenue, and active users.
My Little Pony: Harmony Quest by Budge Studios experienced a fluctuating weekly revenue with a peak of around $247 at mid-April, before settling at $189 by the end of June. Downloads started strong at 1.1K in late March but saw a gradual decline, closing the quarter at 707. Active users followed a similar pattern, decreasing from 1.6K at the start to just over 1K by the end of the quarter.
Unicorn Dash: Fun Runner 2 from SOCEM showed a declining trend in downloads, starting at 2.8K in late March and dropping to zero by the end of June. Revenue peaked at $62 in mid-April, but eventually stabilized at $13. Active user numbers also decreased, beginning at 3.2K and ending at 843.
Coco Pony - My Dream Pet by Coco Play By TabTale saw a modest weekly revenue, peaking at $36 in early April and closing at $13 in late June. Download numbers fluctuated, starting at 1.1K and ending the quarter with a notable drop to just 34. Active users mirrored this trend, starting at 2.3K and decreasing to 1.3K by the quarter's conclusion.
My Baby Unicorn - Pony Care from TutoTOONS maintained a strong presence with downloads starting at 5.6K, experiencing some fluctuations, and ending at 1.9K. Weekly revenue showed minor activity, peaking at $15 in late April. Active user engagement was robust, beginning at 14.8K and concluding at 8.3K.
Unicorn Run: Horse Dash Games, also by SOCEM, experienced a surge in downloads in early May, reaching 3.9K, before stabilizing around 1K towards the end of June. Revenue remained minimal, with a peak of $14 in early June. Active users rose significantly from 606 in late March to 1.8K by the end of the quarter.
For more detailed insights into the performance of these unicorn-themed games and other mobile app trends, visit Sensor Tower.